E-Commerce store 101 and best practices

If you’re looking to sell online, there are a few key things you need to do in order to be successful. Today we will review some of the best practices to get your e-commerce rocking in no time!

First, you’ll need to set up an e-commerce store. This can be done through a number of different platforms, such as Shopify or WooCommerce. At UPPERFORM we usually recommend using WooCommerce, starting options are free to use and it’s easily scalable to a very robust online store.

Once your store is set up, you’ll need to start driving traffic to it. This can be done through a variety of methods, such as search engine optimization (SEO)  or pay-per-click (PPC) advertising. If you can get people to your store, you’ll be well on your way to success! Conversions vary on many factors ranging from your product’s uniqueness and differentials to price strategy and the confidence your brand and website transmits to them.

eCommerce stores are businesses that operate online. Sometimes they don’t have any physical locations where customers can come and browse their merchandise, others they are a compliment for the brick-and-mortar store. eCommerce stores are popular because they allow businesses to reach a larger audience than they would if they were limited to physical locations and they are also way cheaper more profitable: they open 24/7 and don’t need any employees to serve customers.

eCommerce platforms like WooCommerce make it easy to set up and run an online store. These platforms provide all of the tools you need to create and manage your eCommerce website, including hosting, design templates, payment processing, and more. At UPPERFORM we have developed some very successful eCommerce businesses. Click here to contact us  if you plan to open one or need an upgrade.

Once you have your ecommerce store up and running, you need to start driving traffic to it. Otherwise, no one will know that your store exists, and you won’t make any sales.

There are a number of ways to drive traffic to your ecommerce store, but one of the most effective is pay-per-click (PPC) advertising.

PPC ads are displayed on search engines like Google and Bing when people are looking for products or services that you sell. When someone clicks on one of your ads, they’re taken to your eCommerce website where they can browse your products and make a purchase.

PPC advertising is an effective way to drive traffic to your ecommerce store because it allows you to target potential customers who are already interested in what you’re selling. Just imagine the power of showing a potential customer your products, services and solutions the exact moment that they are looking for it? Pretty amazing huh? UPPERFORM can help you set up a successful and profitable PPC campaign.

Ask for a Consultation


Suscribe now to our Marketing Newsletter

Share the knowledge